imimobile partners with krishcricket.com

imimobile exclusively partners with K Srikkanth’s krishcricket.com for global ‘cricketainment’ on mobile

London

IMImobile, a next-generation global company and end-to-end enabler of Mobile Value Added Services for Mobile Operators, Media Companies and Enterprises today announces its strategic partnership with krishcricket.com to provide cricketing services through operators across the globe. Founded by former Indian cricket team captain Krishnamachari Srikkanth, Krishcricket.com is a leading cricket entertainment service provider in multiple platforms like mobile, web and IVR.

Excited about the partnership, Krishnamachari Srikkanth, said “Keeping in tune with modern trends and the panache of the youth to adhere to modern gadgets, we have made the Mobile as the primary tool to reach out to cricket lovers across the globe. We understand how strong the craze is and hence we decided to partner with IMImobile with their world class technology platforms having presence across the globe and primarily all cricketing countries during this cricket season. This gives us the platform through which we can offer our interesting mobile based entertainment services to all cricket lovers over SMS, USSD, IVR, WAP & 3G.

Cricket is a game of thrill and fun that has swayed the entire world. Youngsters are passionate about watching cricket matches. The hangover remains even after the match is over. Understanding the aura of the game, Krichcricket.com has been developing various innovative services for mobile users in the form of high adrenaline mobile games, Golden Moments of cricket simulations, video and audio clips, various SMS services, IVR services, contests and chat shows by Krishcricket.

“Krishnamachari Srikkanth is a respected authority, Former India Cricket Captain and a member of the 1983 World Cup Winning Team. He has brought in a lot of innovative and interesting web and mobile based services in cricket so that cricket lovers can remain glued to their passion,” said Vishwanath Alluri, Founder and Chairman, IMImobile “Mobile is one screen that remains with the user for the maximum time in a day and now with the advent of 3G the engagement is all set to leapfrog to a new level with various innovative services. IMImobile realises the potential in this genre of services and hence through this partnership we strengthen our sport credentials across the globe. This reflects our appetite to provide innovative and exciting services to our customers. I am sure operators will be immensely benefitted with Krishcricket.com's exciting offerings to lure the cricket aficionados across the globe.”

Mobile is all pervasive now with its high penetration and 3G coming in, the interaction of users with mobile is set to reach new heights and richness in content will be critical. Through this partnership the content will be provided over multiple delivery channels like USSD, SMS, Video Clips, IVR, Mobile Games and WAP.

For further information please contact:

Charlotte Jewsbury, Marketing Director. jewsbury@cisco.com
(408) 526-4000

About Webex CPaaS Solutions

Webex CPaaS Solutions (previously known as imimobile) provides cloud communications software and services that manage business-critical customer interactions at scale. 

Our enterprise-grade, cloud communications platform (CPaaS), Webex Connect delivers end-to-end customer journeys by orchestrating, automating, and monitoring interactions and integrating with existing, disparate back-end systems. This provides a choice of tools and capabilities for IT teams, developers and line of business teams to build seamless customer experiences

We also provide a set of SaaS applications designed specifically for business users who are looking for pre-packaged applications for use within their organization; these include Webex Campaign, Webex Engage, Webex Notify and Webex Assist.

To put it simply, we help businesses to lower costs, reduce complexity and accelerate IT roadmaps. We believe that customer experience is the key competitive advantage for consumer businesses. So, we’re creating a world where enterprises can stay constantly connected to their customers. A world where every touchpoint, on every channel, is an opportunity to deliver rich, engaging, intuitive experiences.