WhatsApp Business API – use cases.
WhatsApp Business API can transform customer interactions
Billions of people worldwide use WhatsApp to communicate with friends and family. Businesses understand the need to offer this messaging channel to customers in order to stay relevant and engage with consumers.
In this guide we explore:
Common WhatsApp use cases like abandoned basket reminders and parcel delivery alerts
How WhatsApp makes it easy for businesses to connect with customers across industries including but not limited to logistics, retail, travel and healthcare sectors
How the messaging channel enhances customer service and helps financial institutions protect customers from fraud